Fujufilm Corp. announced the launch of a new Fujifilm X30 premium compact digital camera. The third generation X30 is to replace the X20, featuring an innovative viewfinder with new functions and improvements. The X30 has the same lens, processor and 12 MP sensor as the X20, plus a tilting 3-inch LCD and Wi-Fi for the same price of US$600. The X30 features the newly developed Real Time Viewfinder, a large 2/3-inch X-Trans II sensor with no optical low pass filter, EXR Processor II image processing engine and the mew ‘Classic Chrome’ film simulation mode. The Auto-focusing has a startup tome of 0.5 sec and shutter time lag of 0.01 sec. High speed continuous shooting is possible at the speed of 12fps in full resolution. It features a Fujinon 28-112mm f/2.0 4x manual barrel zoom lens with 11 glass elements in 9 groups, including three aspherical lens elements and two ED lens elements.
The Classic Chrome film simulation mode delivers muted tones and deep colour reproduction. This technology is a result of the expertise cultivated through the development of photographic films over the past 80 years.