OPPO Mobiles has launched its second camera-focused F series phone, the F1 Plus. As an upgraded version of the Selfie Expert F1, the F1 Plus features a world leading 16MP front camera, a 5.5-inch screen, all-metal unibody design and a powerful octa-core processor. The other features include 4GB of RAM and 64GB of ROM on the all-new ColorOS 3.0 system. It also comes with a lightning fast, intelligent fingerprint sensor on the front side as well as OPPO’s patented VOOC flash charge.
First sale of the F1 Plus will start from mid-April across India. The phone is priced at Rs.26,990. “Today, we are very excited to launch the second device of our photography-focused F series in India after our Selfie Expert F1, which created great market acceptance with demands pouring in from every corner of the country. Camera Phones are always our focus and we plan to bring out the best camera experiences to our consumers,” said Sky Li, OPPO Global VP, MD of International Mobile Business and President of OPPO India.
At the launch, OPPO also announced Indian cricketer Yuvraj Singh as its First Sports Ambassador for this cricket season. Earlier this year, the company became the official global partner of the International Cricket Council (ICC) for the mobile phone category for four years. During the WT20 2016, the company witnessed a brilliant response to its 360-degree “Cheer for India” marketing campaign.