Sony India announced its first G Master™ standard zoom lens with constant F2 max, the FE 28-70mm F2 G Master (SEL2870GM). This premium E-mount lens boasts a large aperture of F2 across the entire zoom range to achieve beautiful bokeh, high resolution and unrivalled autofocus for both stills and video, with sharpness and contrast to rival prime lens quality. All this is achieved … [Read more...]
Panasonic launches LUMIX S 18-40mm F/4.5-6.3 (S-R1840)
Panasonic Life Solutions India introduced the LUMIX S 18-40mm F/4.5-6.3 lens (S-R1840), an addition to its acclaimed LUMIX S Series lineup. Based on the L-Mount system standard, this full-frame lens sets a new benchmark as the world’s smallest and lightest* zoom lens weighing just 155 grams, making it an ideal choice for photographers and videographers looking for a versatile … [Read more...]
Nikon Unmasks NIKKOR Z 50mm f/1.4 lens
Nikon India Pvt. Ltd. introduces the NIKKOR Z 50mm f/1.4, a full-frame, FX-format compatible Z mount lens with a 55 mm largest-diameter mount that provides abundant light and great flexibility of expression. Weighing a mere 420 g and with a minimum focus distance of 0.37 m, it is designed for users who wish to expand their range of expression while wanting a lens compact enough … [Read more...]
Sony launches FE 85mm F1.4 GM II portrait lens
Sony announced the FE 85mm F1.4 GM II (SEL85F14GM2) a premium lens offering a supreme blend of high resolution and stunning bokeh with fast autofocus (AF) in a compact body. When paired with the latest Sony’s Alpha™ series cameras, it is an ideal option for a wide variety of creative uses in both photography and videography, including portraiture, wedding, travel, and cinematic … [Read more...]
Sony Launches ZV-E10 II vlogging camera
Sony launches the ZV-E10 II, the second generation of the ZV-E10 camera. The original ZV-E10 is a staple APS-C camera in Sony’s ZV content creation camera series, designed to provide an easy, compact, and versatile tool for content creators of any level. The new ZV-E10 II maintains all the features creators love about the original, such as Creative Looks, Product Showcase … [Read more...]
