Nikon India Pvt. Ltd. is pleased to announce the release of the NIKKOR Z 24-70mm f/2.8 S II, a standard zoom lens that is compatible with full-frame/FX-format mirrorless cameras. As part of the S-Line of NIKKOR Z lenses, the NIKKOR Z 24-70mm f/2.8 S II is a standard zoom lens with a constant maximum aperture of f/2.8, covering the versatile focal length range from … [Read more...]
Fujifilm Launches FUJIFILM GFX100RF in India
FUJIFILM India announces the launch of the Fujifilm GFX100RF (GFX100RF) in India. This marks the debut of the first fixed-lens digital camera in the GFX Series, featuring a powerful 102-megapixel high-speed sensor, GFX 102MP CMOS II,’ and the latest ‘X-Processor 5’ image processing engine. By thoroughly reviewing the design of both the lens and the body, it achieves a weight of … [Read more...]
Sony Unveils FE 50-150mm F2 GM Telephoto Zoom
Sony India has launched the FE 50-150mm F2 GM, the world’s first telephoto zoom lens with a 150mm maximum focal length and a constant F2 aperture. This innovative lens, part of Sony’s prestigious G Master series, redefines versatility for professional photographers using the Sony Alpha camera system. Featuring a standard 50mm focal length at the wide-angle end, the lens … [Read more...]
Smart Photography Awards 2025
It is time once again for the Smart Photography Awards. 2024 was a decent year for the imaging industry and the industry seems to have recovered from all-time lows. Worldwide, sales of mirrorless cameras continued to be strong. Compact cameras are seeing a recovery in sales thanks mainly to the pioneering efforts of Fujifilm’s X - 100 VI. DSLRs continue their downward journey. … [Read more...]
Sony Unveils FE 16mm F1.8 G lens
Sony India today launched the FE 16mm F1.8 G (SEL16F18G), a premium G Lens™ that combines the expressive power of a high-resolution ultra-wide angle with high portability thanks to its compact, lightweight design, allowing creators to express their creativity in an extensive range of still and video shooting scenes. When paired with the latest Sony Alpha™ series cameras this … [Read more...]
