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OM SYSTEM Unmasks Two New Imaging Products in India

September 27, 2025 by Gandhi Mathi

OM SYSTEM, announced the launch of two highly anticipated products in India – OM-5 Mark II interchangeable lens camera and M.ZUIKO DIGITAL ED 50-200mm F2.8 IS PRO lens, both designed for wildlife, macro, birding, landscape, travel and street & urban photography. The launch marks a significant milestone in OM SYSTEM’s renewed focus on India, a market the company views as a … [Read more...]

Sony Relaunches RX1R III Compact Camera

July 17, 2025 by Gandhi Mathi

Sony revives its compact, fixed-lens, full-frame camera line with the announcement of the RX1R III Digital Camera. Coming nearly a decade after the RX1R II, the new camera stuffs the Sony a7CR's high-resolution 61MP sensor and BIONZ XR processor into the same incredibly small form factor as its predecessor. It also boasts the same fixed Zeiss Sonnar T* 35mm f/2 lens, now … [Read more...]

Nikon Launches Z5II mirrorless camera

April 24, 2025 by Gandhi Mathi

Nikon India Pvt. Ltd. reaffirms its commitment to innovation and excellence in imaging with the unveiling of the Z5II, its latest full-frame mirrorless camera, at a special event held at Eros Hotel, New Delhi. Designed to enrich the creative journey, the new Z5II blends professional-level performance with advanced technology, delivering an enhanced experience in videography and … [Read more...]

Sony Unveils FE 16mm F1.8 G lens

April 6, 2025 by Gandhi Mathi

Sony India today launched the FE 16mm F1.8 G (SEL16F18G), a premium G Lens™ that combines the expressive power of a high-resolution ultra-wide angle with high portability thanks to its compact, lightweight design, allowing creators to express their creativity in an extensive range of still and video shooting scenes. When paired with the latest Sony Alpha™ series cameras this … [Read more...]

Sony Introduces 800 mm Super Telephoto Zoom G

March 17, 2025 by Gandhi Mathi

Sony India today announces the FE 400-800mm F6.3-8 G OSS (SEL400800G) - Sony’s first 800 mm super-telephoto zoom G Lens. This brand-new Alpha lens flaunts high resolution performance across the entire zoom range, beautiful bokeh, as well as fast, precise, and accurate AF (autofocus). In addition, the inner-zoom design, which minimises change in the center of gravity, allows for … [Read more...]

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