The last fiscal year has been a spectacular one for somea brands which have consolidated their lead, while the others are struggling to mantain their position. We undertake a snapshot of the changing market scenario worldwide.By H. S. Billimoria The digital camera market has been seeing a lot of action in fiscal 2010/11 with some brands consolidating and shooting ahead and … [Read more...]

IN SPITE OF THE CHILL, IMAGING INDIA OPENS IN THE CAPITALThe 16th edition of Photofair 2011, opened in the national capital with the lighting of the traditional lamp by Virbhadra Singh, Hon. Union Minister for Steel, Government of India. In a clear departure from the past, the inaugural function happened at the appointed time, with many of the leading exhibitors still … [Read more...]

EDITOR’S VIEWPOINT INDIA POISED TO BREAK INTO THE TOP FIVE IMAGING MARKETS....2010 has been a super year for the imaging industry and the market for both compact digital cameras and D-SLRsis growing at more than 50 percent. This has been accompanied by a welcome drop in graymarket sales. Photofair 2011, therefore, takesplace at an especially opportune time and willhopefully … [Read more...]

S. M. Ram Prasad, Senior Manager – Consumer Products, Epson IndiaBrilliant, fade-resistant, color accurate prints have been the hallmark of Epson. This year the strategy is not signifi cantly different, except striving to achieve more. In a conversation with Aswathi Nair, S. M. Ram Prasad, Senior Manager – Consumer Products of Epson India, reveals the company’s ideas. What … [Read more...]

Manisha Sood, Country Manager, India & SAARC, SanDisk CorporationSandisk is a well established name in the arena of flash drives and Memory Cards. Reliable and effective, this brand is a household name. In a rendezvous with Manisha Sood, Country Manager, India & SAARC of SanDisk Corporation, Mathew Thottungal finds out more about the company and its plans. Over time … [Read more...]