Sony revives its compact, fixed-lens, full-frame camera line with the announcement of the RX1R III Digital Camera. Coming nearly a decade after the RX1R II, the new camera stuffs the Sony a7CR's high-resolution 61MP sensor and BIONZ XR processor into the same incredibly small form factor as its predecessor. It also boasts the same fixed Zeiss Sonnar T* 35mm f/2 lens, now … [Read more...]
Sony Unveils FE 50-150mm F2 GM Telephoto Zoom
Sony India has launched the FE 50-150mm F2 GM, the world’s first telephoto zoom lens with a 150mm maximum focal length and a constant F2 aperture. This innovative lens, part of Sony’s prestigious G Master series, redefines versatility for professional photographers using the Sony Alpha camera system. Featuring a standard 50mm focal length at the wide-angle end, the lens … [Read more...]
Sony Unveils FE 16mm F1.8 G lens
Sony India today launched the FE 16mm F1.8 G (SEL16F18G), a premium G Lens™ that combines the expressive power of a high-resolution ultra-wide angle with high portability thanks to its compact, lightweight design, allowing creators to express their creativity in an extensive range of still and video shooting scenes. When paired with the latest Sony Alpha™ series cameras this … [Read more...]
Sony Introduces 800 mm Super Telephoto Zoom G
Sony India today announces the FE 400-800mm F6.3-8 G OSS (SEL400800G) - Sony’s first 800 mm super-telephoto zoom G Lens. This brand-new Alpha lens flaunts high resolution performance across the entire zoom range, beautiful bokeh, as well as fast, precise, and accurate AF (autofocus). In addition, the inner-zoom design, which minimises change in the center of gravity, allows for … [Read more...]
Sony’s International Photography Awards 2025
Sony India reveals Rajeev Gaikwad as India’s National Award winner for the Sony World Photography Awards 2025. The National & Regional Awards programme is an initiative set up by Sony and Creo under its photography strand the World Photography Organisation to support local photographic communities around the world, with 56 countries taking part this year. Across this … [Read more...]
