For Online Subscription Digital Subscription Whilst we continually marvel at the technological advances made in several aspects of camera design, similar advances made in the area of lenses do not always get the same respect or attention. In the 60’s and 70’s, the lens market was confined to fixed focal length lenses and even in that market a wide-angle was a 28mm. I … [Read more...]

For Online Subscription Digital Subscription Every camera manufacturer operating in India endeavours to capture the wedding photography segment as this is the single largest segment of the professinal photography market. The market, however, is currently in a state of flux. Dominated in the recent past by two of the big D-SLR players, a change is visible on the horizon … [Read more...]

For Online Subscription Digital Subscription The recently concluded Photokina provided further evidence that technology in the imaging world has, over the last few decades, enabled more and more people to take up and succeed in photography. In the past, if you wanted a picture taken, a photographer was summoned. Very few individuals understood or wanted to understand “f” … [Read more...]