Fujifilm has recently announced the launch of its first exclusive store in Thrissur, Kerala. Opening to customers from February 21, 2022, the launch of the exclusive store aims to expand the company’s reach into the offline market while catering to a wider audience.
Speaking on the launch occasion, Koji Wada, Managing Director, Fujifilm India said, “Fujifilm as a brand has been synonymous with photography since 1934. Over our legacy of over 88 years, we have constantly evolved, innovated and delivered world-class products which cater to a wide range of audiences. Our optical devices and electronic imaging department have been extremely well-received in India and resonate with people who choose Fujifilm as their primary devices for photography. Kerala being a key market for Fujifilm India, this first and exclusive store in the state marks another milestone in our endeavour to bring our cameras to where our customers are, giving them more choices. We will never stop innovating and adding value to our customers’ lives!”
Commenting on the product innovations, Arun Babu, General Manager, EID, Optical Devices and Instax Division, Fujifilm India said, “Fujifilm is committed to driving value from innovation. Our camera products are deeply loved and admired by users across the board. Wedding photographers across the globe vouch for our product innovations in the large and medium format cameras from the GFX series, while new-age content creators swear by our X-series cameras. The exclusive store in Thrissur builds upon these testimonials and brings our entire series of products closer to the customer with a touch-and-feel store.” The store is a full retail shop and all service and repair-related customer queries will continue to be addressed by Fujifilm India authorised service center in Cochin.