Tamron expects to increase its turnover to 83 billion yen (US$1.03 billion) in 2014, making profits on operation of 8.6 billion yen (US$107.5 million). The interchangeable lens business will earn 55.3 billion yen (US$691 M) out of the 83 billion yen, while the lens-related business or lens units of all kinds 14.3 billion yen (US$178.7 M).
As for the interchangeable lens sector, the firm intends to make the world’s best lenses fully utilising its EISA award-winning technologies. Development of lenses for non-reflex interchangeable lens cameras (ILC) or so-called mirror less cameras will also be enhanced.
Regarding interchangeable lens products, the 60-year anniversary models, 18-270mm and 70-300mm, have been the pulling-force of the business and 18-200mm lens for Sony NEX mirror-less cameras has had a good start. The firm also joined the league of Micro Four Thirds standard in February this year.
The firm presently has 3 plants in Aomori Prefecture, Northern Japan, and one in China. A new plant in Hanoi, Vietnam, slated to begin work in 2013, will become a cost-effective OEM base. Accordingly plants in Japan will become so-called mother plants, and one in China will make lenses with Tamron brand. To improve customer-satisfaction of Tamron lenses, the firm intends to achieve faster repair service, targeting at completing in 3 days across the world or a week including transportation.
